We’ve set the scene for a jam session featuring various onomatopoeic food textures. The session features many foods sold on the floor.

Chewing deliberately is said to have health and beauty benefits—and doesn’t luxury these days mean maintaining health and beauty?

Exercising the jaws is said to stimulate brain activity, reduce stress, improve focus and concentration, and even slow the aging process. Exercising facial muscles is known to provide various beauty benefits—it fights sagging skin for a slimmer face, stimulates one’s satiety center, and prevents overeating. The substances in saliva secreted by the exercise also promote skin metabolism for more beautiful skin.

In addition to promoting digestion and absorption, saliva prevents tooth decay and gum disease.

Come delight in an onomatopoeic soundscape paced by the rhythm of chewing and highlighted by culinary grace notes.

Products in the 4-Chome Showcase
*Includes some renderings.

・Semi-Dry Fruit: “Lemon”
AYA FARM　aya-farm.com
・Senbei: “Thin Grilled Soy Sauce Senbei”
JINGORO　www.jingorou.com/ginzasix
・Wheat Gluten Cakes: “Eda”
FUFUFU AND … BY HANBEY-FU　fufufuand.jp
・French Fries
AND THE FRIET　andthefriet.com
・Pork Jerky: “Bakkwa”
BEE CHENG HIANG 美珍香　www.beechenghiang.com.sg
・Mikan Juice
10FACTORY　10-factory.com
・Lollipop Candy: “Heart”
Gallery of Sweets Art by PAPABUBBLE　www.papabubble.jp

Art Director: Yasuko Sato