Paul Smith Paul Smith

这是英国代表性设计师Paul Smith的品牌，秉持“Classic with a twist（有些不一样的古典）”的概念，分为象征设计师美学、具有无与伦比个性、风格洗练的主系列，以及更直接反映品牌色彩、印花、剪裁的副系列。

本店是Paul Smith除路边店以外，在东京首次推出的复合店。男装、女装都以主系列为主，并包含种类多样的杂货。同时还有发挥复合店特色、使用通用图案的特别商品。另外,为了在店铺环境中也能表现出GINZA SIX的特别感,在商店中央导入了具有冲击性的红色法萨德和店铺中央的VIS猪肉工具。

This brand is produced by renowned English designer Paul Smith. Based on the classic-with-a-twist concept, this store presents the brand’s sophisticated first line, which embodies the aesthetics of the designer and a distinctive individuality, as well as a diffusion line reflecting the brand’s signature colors, prints, and tailoring more simply and directly.

As the brand’s first complex store in Tokyo (apart from street-level stores), the GINZA SIX store offers a wide range of products, including accessories, revolving around the first line of women’s and men’s items. We have also arranged special items using shared art work, which would only be possible at a complex store. In addition, in order to reflect the unique exclusive surroundings of the GINZA SIX location within the store itself, the store features a striking red facade and a bespoke fixture at the center of the store.